Content Writing is the process of researching, planning, writing, revising, and publishing content for the web.
Content is defined as blog posts, video scripts, sales pages, or anything that is published online.
Knowing how to write great content for the web is one of the keys to effective web marketing.
Our writers, in addition to being highly specialised in the iGaming, Esports, Sportsbook, Fintech and Crypto idustries, produce quality content to increase your Brand Awareness and SEO.
Our SEO Content Writing services provide content that pushes your website into the top search engine positions on your target keywords.
A SEO-friendly approach to content marketing is essential for the development of your business, to increase the visibility of your brand and the accesses to your site.
Our SEO Content Writing division consists of the following departments:
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Web Content Writer Department, dealing with content creation
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Web Content Editor Department, managing, organising and reviewing content. This is more than a simple editing activity. The content editor checks the content’s quality, decides its layout and publishes it, creating highly specific and targeted text. Like the Web Content Writer, the Content Editor knows the dynamics of Content Marketing, and consequently SEO, but also of social networks and everything around web 2.0.
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The Copywriting Division writes call-to-actions that coincide with a purchase or other type of conversion on the website (downloads, lead generation, etc.). Its task is to write short content that attracts buyer personas (potential buyers). It has a different scope than the Web Content Writer, dealing with advertising text, pop up ads, scripts for web, radio or TV commercials, and captioning for social networks. The Copywriter translates the brand identity into an unusual, attractive and brilliant payoff and resells it with fascinating and seductive words.